Whether it's the Commonwealth of Massachusetts or the City of Boston, I don't really know how many millions we have to keep funneling into attracting tourists.
Massachusetts, and especially Boston, is the birthplace/bakery of the Revolution, and has so much more to offer, including Plymouth Rock/Plimoth Plantation*, Cape Cod and the Berkshires.
Even if we do need to spend a lot to attract tourists, at some point, the law of diminishing returns kicks in.
Also, at what point will what we spend to attract tourists exceed the revenues the state actually gets as a result of tourism?** Has anyone without skin in that game even bothered to try to find out?
*http://www.plimoth.org/?gclid=CLj9rbKVpsgCFQmPHwodmKcFwQ I am the only one in my family who wants to have dinner there on Thanksgiving Day. 
**How many tourist dollars actually find their way into the coffers of the state or city.
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