Americans Can't Get Enough of the Stock Market

[progree]

2. Here's one without the paywall

https://www.yahoo.com/news/u-households-increased-exposure-stocks-112907958.html

U.S. households have increased their exposure to stocks to the highest level on record, 5/3/21

U.S. households increased their exposure to stocks to 41% of their total financial assets in April, the highest level on record, WSJ reported Sunday, citing JPMorgan and Federal Reserve data that dates back to 1952.

Stock funds have seen net inflows for seven straight weeks, including a net $53.7 billion for the week ending March 17, an all-time high, according to data from the Investment Company Institute.

The big picture: Everyone and their mother is buying stocks, with flows underpinned by record borrowing from hedge funds and big banks, as well as a record level of margin debt being held by retail and institutional investors.

By mid-April, more money had flowed into stock funds this year than had been seen for the 12-year period of 2008-2020 (link to "2021 saw more inflows to stocks than the past 12 years combined" below)

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2021 saw more inflows to stocks than the past 12 years combined, Axios, 4/12/21
https://www.axios.com/stock-inflows-record-67b0f339-e2e0-47ff-a1ef-b1dc4700ca56.html?utm_medium=partner&utm_source=verizon&utm_content=edit&utm_campaign=subs-partner-vmg

Wow, in   3 1/2   months more than 12 years combined