For you I have just fallen down the rabbit hole

[siligut]

1. A noble sacrifice

You took one for the team, but please, your critical thinking skills remain intact. There is science to back-up maintaining a healthy PH balance and apparently adding magical thinking to water is a goldmine, as the purveyors are now paying for advertising. 'There is a sucker born every minute' and 'Fools to their folly', lack the Internet's awesome capacity to exploit gullibility in nanoseconds. We need a new adage.